For information on where customers buy a product, market research reports often include information on sales channels or consumer purchasing preferences. Find a report on the relevant category or product, and look within that report for details on sales channels or buying behaviour.
To determine an accurate picture of where consumers purchase a product, information from various sources may need to be combined.
- Click the above link to get instructions on how to log into the Vividata site.
- For help with this database, see our Vividata FAQs as well as Vividata's own Dapresy Tool Guide.