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This guide was created to support the Advertising and Marketing students and faculty at Seneca College. It showcases articles, documents, websites, and other resources of interest to the programs.
Additional support is available by booking a personalized Research Appointment with library staff.
For Advertising students, the APA style is the typically preferred citation style. Use the Seneca Libraries APA Citation Guide to support integration of sources in your academic work. The Citation Guide will help you avoid plagiarism, create in-text citations, and citations for your References page.
For Marketing students, the MLA style is the typically preferred citation style. Use the Seneca Libraries MLA Citation Guide to support integration of sources in your academic work. The Citation Guide will help you avoid plagiarism, create in-text citations, and citations for your Works Cited page.
Complete this interactive module to discover the supports and services that will help you understand and practice academic integrity at Seneca.